Stuck sitting all day? Our bodies weren't designed for it. Check your posture right now — how're your back and your shoulders? If you had to adjust upright, you're on a path whether you know it or not. Slumping turns into aches, which turns into pain...and then chronic pain (seriously: 4 out of every 5 people you know will have back pain in their lives). 

If you’re slumping, sore, stiff or in pain, BetterBack Therapy can help. 



Retrains your posture in just 15 minutes a day.

Heals + relieves back pain naturally with heat and cold therapy.

Make every chair ergonomic. Great for the office, on an airplane, watching TV or even when you meditate.

You can put BetterBack Therapy on in 5 seconds flat... for 10/10 comfort :) 

BetterBack Therapy is made from ridiculously high quality material that will last you for years, and yet costs less than a single doctor’s visit, massage or chiropractic adjustment.

BetterBack Therapy is therapeutic in a few different ways: 

1. Sitting in proper alignment stops slumping stress on your body.

2. Heat therapy accelerates healing bringing rich nutrients to your back, relaxes tight muscles and spasms, and offers natural pain relief.

3. Cold therapy is excellent for acute injuries, inflammation and natural pain relief.

Almost all thermal packs made today use PVC, which is deeply harmful to the people who make the packs + to the planet when you toss them. We worked long and hard to build premium thermal packs that performed better and kept our people and our planet safe.

BetterBack Therapy fits in your bag. Whip it out wherever you sit! 

BetterBack Plus is also AMAZING for pregnant women!

BetterBack Therapy is the perfect gift for someone you love who’s stuck sitting all day or, sigh, suffers from back pain.